Media and Advertising Market Research

Our Media and Advertising Data:

• I notice the ads in lobbies of movie theaters
• I pay attention to the commercials in previews at movie theaters
• I find TV advertising interesting
• Magazines are my main source of entertainment
• I rely on radio to keep me informed
• I think a lot of advertising patronizes women
• I find some TV ads ok, but a lot of the ads are devious
• If I couldnt have cable I wouldnt watch television
• I rely on TV to keep me informed
• Most magazines are worth the money
• TV is my main source of entertainment
• There are TV programs that I arrange my schedule around
• I listen to the Radio when I need a quick news update
• Nearly All TV advertising annoys me
• Radio is my main source of entertainment
• I rely on newspapers to keep me informed
• I often read Magazine Ads out of curiosity
• I dont make purchase decisions based upon advertising
• When watching TV I am usually doing other things
• I typically avoid watching TV commercials
• Remember advertised products when I am shopping
• Advertising to kids is wrong
• I dont like advertising in general
• When commercials come on I mute the TV
• Whenever commercials come on, I change the channel
• I like TV commercials that make me laugh
• Advertising helps me learn about products companies have to offer
• Advertising is a waste of my time

• I enjoy watching kids TV shows with my Children
• Advertising helps me to choose products to buy for my Children
• I value the local newspaper because it covers local news
• I expect advertising to be entertaining
• I rely on magazines to keep me informed
• Cable TV has too many channels, I dont know which one to choose
• I enjoy reading ads in magazines
• When in the car I always listen to the radio
• Im more inclined to purchase products from companies that sponsor events
• Supplemental sections in newspapers make them more interesting
• I trust information I read in newspapers
• I often notice ads at bus stops
• I often notice the ads on trains
• I often notice the ads on buses
• I often notice the ads on taxis
• I often notice the ads in billboards
• The growing number of cable networks dilutes the quality of TV
• Well designed outdoor advertising can improve the urban landscape
• I like the idea of having a large selection of TV Channels
• I cannot resist buying magazines
• TV addict
• I listen to the Radio every day
• I attend the movies regularly
• I read a newspaper most days
• I always choose that my name not be included on mailing lists
• People rely too much on TV to relax
• Not concerned about the political views in my newspaper

Reports Also Available for these Related Industries

• Advertising
• Attitudes / Opinions About The Internet
• Attitudes / Opinions About Web Advertising
• English Language Magazines
• English Language Tv
• Internet / Online
• Language / Media
• Lifestyle / Internet

• Newsprint
• Radio
• Spanish Language Internet
• Spanish Language Magazines
• Spanish Language Tv
• Sports Viewing and Listening Habits
• Yellow Pages