Newsprint Market Research

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Newsprint Market Research

TheMarketMatch.com gives you access to the same local Consumer Advertising Trends Fortune 500 companies use to select the advertising channels with the greatest potential ROI and create advertising messages that drive consumer response.

Our Newsprint Data:

  • # of Pages/Sections Read from Last Daily Newspaper Read/Looked At
  • Sections Read of the Last Daily Newspaper Read/Looked At
  • # of Pages/Sections Read from Last Sunday Newspaper Read/Looked At
  • Frequency of Use of Coupons from Color Leaflets in Newspapers
  • Frequency of Use of Coupons from Other Newspaper Insert Ads
  • I read a newspaper most days
  • I read the Financial Pages of my Newspaper
  • I rely on newspapers to keep me informed
  • I trust information that I read in newspapers
  • I value the local newspaper because it covers local news
  • Newspaper Involvement
  • Supplemental sections in newspapers make them more interesting
  • Time of the day spent Reading a Newspaper
  • Time of the day spent Reading Internet Newspapers
  • # of Times Read Online Magazines/Newspapers in the Last 30 Days
  • Read Online Magazines/Newspapers in the Last 30 Days
  • Sections Read of the Last Sunday Newspaper Read/Looked At